Answered By: Horn Library Research Last Updated: Nov 14, 2018 Views: 15
Answered By: Horn Library Research
Last Updated: Nov 14, 2018 Views: 15
Go to the following:
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Advertising Red Books for a list of advertising agencies and major advertisers and their expenditures.
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Plunkett Research Online and choose the Advertising, Branding and Marketing section.
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ProQuest
Type in advertising industry and trends into the Citation/Abstract field. Add keywords as needed. -
American Association of Advertising Agencies. Links to related advertising organizations and government sites and news releases.
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American Advertising Federation
Links to industry associations and publications
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